Browsing Trinity Business School by Author "Eachempati, Prajwal"
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The Relationship Between data privacy discourses and company performance at Facebook (2004-2021)
Jha, Ashish; Eachempati, Prajwal; Muzellec, Laurent (2022)We use Facebook as a case study to investigate the complex relationship between the firm’s public discourse (and actions) surrounding data privacy and the performance of a business model based on monetizing user’s data. ...