Browsing Trinity Business School (Scholarly Publications) by Date of Publication
Now showing items 21-40 of 236
-
Employee Engagement: An overview of the literature on the proposed antithesis to burnout.
(Psychological Society of Ireland, 2006)Two trends have emerged in burnout research that have resulted in a broadening of the topic. First, the concept of burnout has been expanded to embrace all professions, whereas it was previously considered to exist only ... -
A Changing Geopolitical Landscape: Informal Institutions and Democratization
(2006)The main purpose of this article is to explore the role that informal organisations play in the legitimisation of regime change and the failure of key modern theories of globalisation and international relations (I.R.) to ... -
Will the youth market revolutionise the marketing world? A call for research
(2006)The emerging interactive marketplace, characterised by high levels of heterogeneity, is giving birth to a new type of technology savvy consumer. The advent of this new consumer would seem to be making traditional approaches ... -
Why the Tail Should Not Wag the Dog:Integrating the Deployment of Information and Communication Technologies (ICT) in Service Innovation and Delivery
(Irish Academy of Management, 2006)Services are fast overtaking products as the basis for the predominant economic model for companies and countries. Successful service organisations tend to employ a particular service logic that combines transactional and ... -
Schumpeter, Business Cycles and Co-Evolution
(2006)In Business Cycles (1939) Schumpeter took up empirical data which had been produced by Kondratieff, and made the ``clustering?? of innovations into the actual cause of long economic cycles. The book was a failure, largely ... -
Limited Incontestability for Small-Firm Patents
(Sweet and Maxwell, 2006)The remarkable success of the US 1983 Orphan Drug act might be replicated for small-firm patents by adopting its provision of a limited term during which the protection cannot be questioned. -
Are marketers prepared for the implementation of Radio Frequency Identification (RFID)?
(2006)Based on Ireland?s current reputation as a sophisticated user of ICT in business, research that comprehensively addresses the enablers and barriers to RFID deployment, including the role of particular contextual factors, ... -
Trademark Registration Is Not a Right
(2006)As a privilege, not a right, trade mark registration can be withdrawn from products which are harmful, without interfering with freedom. -
Out with the old and in with the new...traditional strategy formulation is no longer apt for the digital age
(2006)There has been much discussion on everything `new?: new products, new consumers, new technologies, new services and even the new knowledge economy. While some may consider it merely trendy to discuss such issues, and others ... -
Next generation ICTs and their impact on consumer behaviour and marketing: are we ready?
(2006)This paper seeks to provide an overview of some of the key attributes of next generation information and communication technologies (ICTs) that could directly impact on future consumer behaviour and by implication on ... -
Technology-induced changes in consumer behaviour: a study of the impact of emerging ICTs on the consumer behaviour of the youth market
(2006)Young adults are the consumer of the future. They have been described as `the engine of growth? over the next two decades and `agents of change? in the world of marketing. Young adults inhabit an exciting and ever-changing ... -
International portfolio diversification, skewness and the role of gold
(ESC Lille, 2007)The paper examines the optimal allocation of assets in well diversified equity based portfolio where the investor is concerned not only with mean and variance but also with the skewness of the returns. -
Repairing incentives to invest in plant breeding
(Thomson/Sweet & Maxwell, 2007)Several factors have been eroding the value of protection for the results of efforts to breed new plant varieties. A series of possible improvements is evaluated. -
International portfolio diversification: Is there a role for the Middle East and North Africa?
(Elsevier, 2007)We examine the issue of possible portfolio diversification benefits into seven Middle East and North African (MENA) stock markets. We construct international portfolios in dollars and local currencies. Ex ante weights are ... -
Strategic choice in the Irish housing system: Taming complexity
(2007)This article examines the strategy choices of various agents in the housing system in the Republic of Ireland with a view to understanding the range of choices and the environmental factors that drive strategy and outcomes ... -
Too much data, too little information: the challenges of RFID implementation
(British Academy of Management, 2007)This paper reports on findings from an exploratory study on the readiness of retailers for Radio Frequency Identification Devices (RFID), an innovative data-capture technology with the potential to substantially impact on ...