Vegetarian Gardens: Grow in Guyana or is the Grass Greener Elsewhere?
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Prescott C. Ensign, Shawn Roy, 'Vegetarian Gardens: Grow in Guyana or is the Grass Greener Elsewhere?', Senate Hall, 2015, International Review of Entrepreneurship, 233-244Download Item:
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Vegetarian Gardens Inc., a Guyana-based non-meat food products company is at a crossroads. While a sole proprietor has run the young venture successfully until now, the focal entrepreneur has ambitions to spread beyond a one-man show and beyond the current local market. This might include other locations in Guyana, a leap to the developed world, or perhaps more manageably to countries nearby or expand domestically. What resources would be necessary and how might expansion unfold?
Keywords: emerging markets, market entry and expansion, family enterprise, delegation and control
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Author: Ensign, Prescott C.; Roy, Shawn
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International Review of EntrepreneurshipAvailability:
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2009-2822Metadata
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