Browsing by Author "Yue, Tao"
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Entry Strategies into China: A Case Study of Three Benelux Technology Firms
Zhang, Ying; Ma, Binglum; Yue, Tao (Senate HallDublin, 2021)In this case study, three technology-based companies from the Benelux area are introduced, with different sizes, ages, and backgrounds (Philips, SMS-Timing, and Trebu Technology). The companies have used different entry ...